Marketing is certainly a key area of expertise especially regarding:
- Market Research: conduct qualitative analysis, quantitative analysis, identify opportunities
- Consumer Insights: conduct field research, animate focus groups, establish target consumer profile, customer segmentation
- Communications & PR: structure internal communications, write & deliver corporate communications, manage public relations
- Advertising: develop advertising concepts, select advertising channels, analyze advertising campaigns
- Branding: create and name a new brand, design brand architecture and template
- Product Launch: conduct product simulation, build buzz, supervise launch
- Pricing & Promotion: analyze & set trade price, retail price, rebates, promotions
- Customer Satisfaction: write, administer and analyze satisfaction questionnaire
- Digital Marketing: analyze digital performance, online marketing, social media
- Retail Marketing: analyze store performance, front office performance
Your business needs may span other departments or industries.
Contact us for a detailed proposal.